Classic Buyers Club
Dealer Content
GREAT CARS.
BETTER CONTENT.
Per car: $500–$1,500
Monthly retainer: $5,000

You have great cars. We make them impossible to ignore.

Most classic car dealers have incredible inventory and completely forgettable content. Phone photos, flat copy, zero story. We fix that — shoot, edit, write, and post everything.

"Your inventory is the product. Your content is the storefront."

Get a content audit → See packages
Hero shot
3/4 front — golden hour
Reel
Cold start walkthrough
Detail
Interior & dash
Copy
Platform listing
Caption
Instagram post
ShootEditCaptionPostRepeatPhotographyVideoCopyReelsListingsEmailShootEditCaptionPostRepeatPhotographyVideoCopyReelsListingsEmail

The reality

Great inventory.
Invisible online.

The buyers who can afford your cars are scrolling Instagram and BaT from their phones. If your content doesn't stop the scroll in the first second, the car doesn't exist to them.

Most dealers
  • Listing copy that reads like a spec sheet
  • No video — buyers can't hear the engine or see the condition
  • Posted to the wrong platform for the car's audience
  • Instagram that looks like every other dealership
  • Cars sit longer and sell lower than they should
CBC content
  • Listing copy that tells the car's story and speaks to real collectors
  • Walkaround video + short-form reels that show the car at its best
  • Posted to BaT, Cars & Bids, Instagram — in the right voice for each
  • A consistent brand identity that makes your dealership look like a culture brand
  • Cars move faster, to better buyers, at better prices

What's included per car

Every asset.
Every platform.

One shoot produces a complete content package — everything you need to list, post, and promote each car.

01

Photo package

20+ edited images. Exterior angles, interior, dash, engine, undercarriage, VIN, and key details.

02

Walkaround video

2–4 minute edited walkthrough. Cold start audio, exterior walk, interior tour, honest condition coverage.

03

Short-form reels

1–3 vertical reels per car, cut for Instagram and TikTok. Hooks in the first second.

04

Listing copy

A full written description documenting history, condition, provenance, and story.

05

Branded captions

Instagram and Facebook captions written in your brand voice. No generic "just listed" copy.

06

Email blast copy

A well-written email announcement for each new arrival. Subject line, header, body, and CTA included.

Pricing

Per car or
all-in retainer.

Work with us car by car, or put your entire content operation on autopilot with a monthly retainer.

What's included
Starter
$500
per car
Monthly Retainer
$5,000
per month · all cars
Photo package (20+ images)
Listing copy
Walkaround video
Instagram reels (1–3)
Branded captions
Email blast copy
Platform posting & scheduling
Monthly performance report
Monthly retainer
Your whole lot. Fully covered. Every month.

On retainer, we become your content team. Every car gets the full treatment — shoot, edit, copy, reels, captions, email, and posting.

$5,000
per month · unlimited cars
Book a call →

Who we work with

Built for dealers
who take their cars seriously.

01

Classic & specialty dealers

Small to mid-size operations with 5–30 cars. Your lot should look like a gallery, not a Craigslist page.

02

Collector-grade consigners

You move high-end cars on behalf of collectors. The price point demands serious presentation.

03

Growing operations

You're scaling and your content quality isn't keeping up with your inventory quality.

How it works

Simple to start.
Built to scale.

Getting started takes one call. After that, we handle everything — you just give us access to the cars.

01

Content audit

We review your current listings, social, and platforms. Specific, honest feedback on what's costing you buyers.

02

Onboarding call

We align on brand voice, priorities, platforms, and which cars to start with. 30 minutes.

03

First shoot

We come to your lot, shoot and document everything. No prep needed beyond clean cars.

04

Delivery

Full content package in 5–7 days. Photos, video, copy, captions — ready to post.

05

Ongoing

On retainer, new arrivals get covered within 48–72 hours of intake.

Get a content audit

Let's look atwhat you've got.

Send us your info and we'll review your current content before we even talk. We'll come to the call with specific, honest feedback.

No commitment required for the audit. If there's a fit, we'll talk packages.